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March 2008

28 March 2008

Free Credit Control - Yes Completely Free!

In order to improve our position within the outsourced credit control market place and to capitalise on our current growth, we are making you an unbelievable offer!

For customers that sign up for our outsourced credit control service, we are giving a months worth of credit control completely free of charge.

I know what you're thinking

  • what's the catch? (THERE ISN'T ONE)
  • where's the asterisk? (THERE ISN'T ONE)
  • where is the "unable to read small print that is impossible to read without a 1000 times magnification magnifying glass"? (THERE IS NO SMALL PRINT)

This is a genuine offer.

For further information on all of our services, please visit our website

Many Thanks,

Jamieo "Making Your Cash Flow"

25 March 2008

A New Blog - Entrepreneur Diaries

I have just set up a new Blog called "Entrepreneur Diaries"

The plan is to update my "daily diary" with precisely what I have been doing - you will experience my highs, my lows and my mediocre days. I intend to update this in "real time", so you can follow my progress as it happens

The idea behind this is for new and existing entrepreneurs to learn from my experiences.  That's not to say I know everything; far from it in fact. I am learning new things each day and it is because I am open to learning new things that I will succeed. I am looking for other entrepreneurs to post their experiences on this blog in order that we can help each other.

My diaries will be a frank and honest appraisal of my day - it will be a no holds barred diary. This blog is not a resource on "how to become and entrepreneur". It will be written from the heart.

Most business blogs that I have looked at all seem to be run by egotistical people that want the world to know how clever they are. This will certainly not be my approach

At the moment I am a relatively unknown entrepreneur, but, my business is about to be launched into orbit, so, expect to hear a lot about me in the future.

Thanks for reading,

Jamie O'Connell -  "Making Each day Matter"

21 March 2008

Oh My God - we are very busy!

I am going to start this article of simply by saying "WOW"

We have had the busiest 2 weeks since I set up my business in January 2001. We have had an unprecedented 10 new outsourced credit control enquiries from our website in the last 2 weeks. The reasons for this are a combination of:

  • Improved page rankings from within Google
  • A downturn in the economy

Whilst on the one hand I am not happy about the prospect of a recession looming, it does mean that my business should do prosper

In a recession, when for most businesses new customers are thing on the ground, existing customers do not have money to pay you and as a result of this your turnover and ultimately your profit reduces, most companies will then look to:

  • Collect monies owed more quickly
  • Reduce costs

Reacting to a recession after it has hit may be too late. The time to act is now and most forward thinking companies are doing just that - hence the number of enquiries we are getting.

If you don't want to be a victim of the downturn in the economy, you too, need to get in contact with us "NOW"

Please visit our website for details of all of the services that we offer.

Many Thanks,

Jamieo "Making Your Cash Flow"

Sage Line 50 - It can Handle Credit Control - Update

Since launching our new "Sage Line 50 - It Can Handle Credit Control" service on 31st January, we have had lots of interest and enquiries through our website and through my Networking Colleagues @ BNI

I think we are on to something here. There is obviously a huge market for this service. Most canny business owners don't want to spend £1,000's on software to handle their credit control. It makes far more sense to keep what you have got and use that. In this case: Sage line 50.

I have spent years researching and reviewing Credit Control Software and frankly I was not impressed with what I saw. Don't get me wrong when the software is demonstrated it looks fantastic. Typically, the sales person will demonstrate all of the "sexy parts" You know what I mean - all of the parts of the software that look great but deliver nothing in real terms. 

Having run my own credit control agency for the last 7 years, I do know what I am talking about and I also know specifically what I need the software to do. The Credit Control software that I reviewed would have cost me anywhere between £10,000 to £30,000 and would you believe none of the packages gave me what I needed - every package meant a compromise on my part. Was I prepared to compromise? No way - compromise is not a word that rests easy with me, especially if I am being asked to spend a huge amount of money.

As a Credit Control Agency, we undertake the credit control on behalf of our customers on an outsourced basis - this is our core business. Therefore, our requirements from any peace of software are very simple indeed:

  • Will the software improve efficiency? If so, I can employ less people and get more out of them, making us more profitable.
  • Will it add value to our customers? If so,  this will increase customer loyalty and aid the growth of the business.
  • Will it simplify the credit control process? If so, this means we can manage our customers ledgers more effectively
  • Will it automate some of the mundane tasks? If so, this means we can focus more attention on chasing our customers debtors, thus improving our collection statistics and improving our customers cash flow.

You get the picture.

Using the above criteria, I spent 2 years looking at how we could get the best from Sage Line 50 and at last we are there.

We now use Sage Line 50 to manage the credit control function for our customers. The process works very well, I did not have to compromise and neither did I have to spend £1'000's.

If as a Credit Control Agency, we can use Sage Line 50, to undertake credit control, then any business can. We just need to show you what to do.

Our "Sage Line 50" page has become one of the most popular entry pages on our website since its launch. Mike Perk and his team of world Wide Creative (Our Web Design & Web Marketing Co) have been truly amazing at helping to drive traffic to our website. If you need a great looking website and help with driving traffic to your site, you need to speak with World Wide Creative - I have absolutely no hesitation in recommending them to you. Since the launch of our new website, our rankings within Google have improved beyond my wildest dreams and this is all down to the great work that WWC have done.

If you are looking to outsource your credit control and you use a fairly generic search term like "Credit Control" within Google, we are the first "Outsourced Credit Control provider" on the list. When you can consider that there are almost 13,000,000 hits for "Credit Control" I am very proud that we are at the top.

If you put in a more specific term, such as, "Outsourced Credit Control", although we are 5th on the list, when you strip out irrelevant companies that do not provide outsourced credit control, we are 3rd in real terms.

Within the last 2 weeks, we have had an unprecedented 10 new credit control enquiries from our target market - The Lager smaller business / medium sized business. We will without doubt convert at least 5 of these. This means, that our website is currently outperforming all other forms of marketing and this is where of course most of our marketing budget will now be focused.

Many Thanks,

Jamieo "Making Your Cash Flow"